NK Purohit has been appointed as the new chief business officer of SBI Securities, a fully-owned subsidiary of SBI Capital Markets.
The State Bank of India, SBI Securities’ parent firm, has a vast network, and the corporation claims that by making this appointment, SBI Securities hopes to take the lead in its market area.
Purohit will be in charge of the business’s Rs 800 crore+ sales, 3 million+ customers, and 10,000+ employees to provide scale and growth, according to SBI Securities.
“NK Purohit has the distinction of being amongst the select few end-to-end business leaders who has experience across physical, digital and phygital companies. He has managed physical channel business at HDFC bank and spearheaded digital transformation and distribution business at Angel broking and HDFC securities and managed technology with IIFL,” SBI securities mentioned.
Purohit completed his B. Tech. (Electrical) and MBAs in Marketing and Finance from IIT Delhi. He also holds Danish certificates from Copenhagen Business School in “Digital Transformation for Financial Services.” In the BFSI sector, he has also won prizes for the finest application of AI and ML.
Purohit is highly renowned for his thought leadership in the digital workplace, enterprise IT, customer experience, agile techniques, and digital transformation, according to the company’s statement.
According to SBI Securities, he has more than 23 years of experience using cutting-edge digital techniques to link business and technology. During this time, he has made significant contributions to the fields of sales, revenue, asset product distribution, strategy, analytics, product development, technology, customer experience, and digital transformation.