The car key is one component that remains unchanged much in an era when automobiles are getting more sophisticated. A Gurugram-based startup company Keydroid aims to change that. Keydroid, was founded in 2020 by Rajat Jaiswal, wants to update car keys by making them more fashionable, safe, and useful. In this RadiumNews article, let’s study Keydroid’s journey and their innovative products.
Identifying the Gap
While working as an airline pilot, Rajat Jaiswal observed that despite all the advancements in vehicle technology, car keys remained outdated and lacked personalization options. This realization sparked an idea. In 2020, during the COVID-19 pandemic, he decided to address this gap in the market. Determined to modernize the humble car key, Jaiswal started working on developing smart keys that would not only enhance security but also offer customizable features for car owners. His goal was to create keys that matched the sophistication of modern vehicles, offering advanced functionality and a stylish design. This led to the founding of Keydroid, a startup dedicated to revolutionizing car keys with innovative technology and thoughtful design. Jaiswal’s vision was to bring car keys into the 21st century, providing a product that car owners could personalize and rely on for enhanced security and convenience.
Founding the Startup
Rajat Jaiswal invested Rs 50 lakh from his personal savings and a loan to bring his vision to life. With this initial funding, he developed a prototype of a smart key that would revolutionize the way we think about car keys. By 2021, his startup, Keydroid, was officially launched. Keydroid aimed to provide car owners with a modern, innovative solution to upgrade their car keys. These smart keys not only improved security but also added convenience and style. With features like proximity lock, auto window shut-on locking, and a UI HD full touch display, Keydroid’s smart keys offered a high-tech experience that was previously unavailable in the market. Jaiswal’s dedication and investment paid off, as Keydroid began offering car owners a way to modernize their vehicles with advanced, customizable keys that matched the evolving technology of modern cars.
Keydroid’s Smart Key Offerings
Keydroid offers five smart key variants—Tron, Nova, Blade, Edge, and Slate—priced between Rs 14,000 and Rs 17,000. These keys have the following features:
- Proximity lock
- Safety window lock
- Auto window shut-on locking
- UI HD full touch display
- USB charging port
- Phone number display for lost keys
- Valet management
- Car tracking
- 200 days of battery backup
Customization and Conversion Process
Customers can easily order a smart key from Keydroid online. Once they place an order, they send their existing car key to Keydroid using an insured method to ensure safety. Upon receiving the key, Keydroid’s team converts it into a smart key. This conversion process typically takes only a few hours. The newly upgraded smart key is then shipped back to the customer. One of the best features of Keydroid’s service is that the process is completely reversible. If customers ever want to restore their original key, they can do so without any hassle. This flexibility provides peace of mind, knowing that they can switch back to their original key configuration whenever needed. Keydroid’s service is designed to be user-friendly, efficient, and reliable, making it easy for car owners to enjoy the benefits of a smart key without any permanent changes to their original key.
Proximity and Bluetooth Technology
Keydroid’s smart keys are designed to make your car experience more convenient and secure. Using advanced Bluetooth technology, these keys create a “trigger circle” around your vehicle. When you approach your car with the smart key, the Bluetooth signal activates the key functions automatically. This means that your car will unlock as you get close to it, making it easy to access without fumbling for your keys. Conversely, when you move away from your car, the proximity locks kick in and automatically lock the vehicle. This ensures that your car is always secure without you having to manually lock it every time. These smart keys provide a seamless experience, combining convenience with enhanced security. With Keydroid’s innovative technology, you no longer have to worry about locking or unlocking your car—it’s all taken care of automatically, making your life easier and your vehicle more secure.
Remote Monitoring
Keydroid’s smart keys offer a remarkable feature that enhances the security and convenience of your vehicle. With a built-in 4G system and data SIM card, these keys enable remote monitoring of your car. This means that you can control your vehicle from anywhere in the world using your smartphone. Whether you’re at home, at work, or on vacation, you can easily lock or unlock your car doors, or even start the engine remotely. This provides peace of mind knowing that your vehicle is always secure, even when you’re not physically present. Additionally, the remote monitoring feature allows you to keep track of your car’s security status at all times, ensuring that you’re always in control. With Keydroid’s smart keys, you can enjoy the convenience of remote access and the added security of knowing that your vehicle is protected wherever you go.
Tailored to Each Car Model
At Keydroid’s manufacturing unit in Noida, specialized car key fobs are crafted to fit specific vehicle models. This means that each key is uniquely designed to seamlessly integrate with your car’s make and model, ensuring a perfect fit. Moreover, Keydroid offers a wide range of customization options for your key fob, allowing you to personalize it according to your preferences. Whether you want to match the exact shade code of your vehicle or add a unique design element, Keydroid can accommodate your needs. This personalized touch adds a sense of individuality to your car keys, making them stand out and reflect your personal style. With Keydroid, you can enjoy not only enhanced functionality but also a touch of personalization that sets your keys apart from the rest.
Additional Products and Services
Keydroid’s sub-brand, Nerve, doesn’t just stop at smart keys. It extends its offerings to a variety of car accessories designed to enhance your driving experience. From refreshing car fragrances to stylish leather cases for your keys, Nerve has everything you need to accessorize your vehicle. Additionally, Nerve offers dual dashcams equipped with auto-dimming mirrors, providing you with added safety and security on the road. These dashcams capture every moment of your journey, ensuring you have a record in case of any incidents. Moreover, Nerve provides keyfinder location trackers, helping you locate your keys quickly and easily, even when they’re misplaced. With Nerve’s range of accessories, you can not only upgrade your car’s functionality but also add style and convenience to your driving experience.
Revenue Streams
Keydroid’s revenue streams are diverse, encompassing various aspects of their business model. Primarily, they earn through the sale of smart keys, which are the core product of their offering. Additionally, they offer services such as repairs and extended warranties, providing customers with peace of mind and ensuring their keys remain in optimal condition. Furthermore, Keydroid charges installation fees for push start systems, enhancing the functionality of vehicles beyond just key replacements. With nearly 3,000 keys sold to date and a steady influx of 100-150 new users monthly, Keydroid’s revenue continues to grow steadily. This indicates a strong market demand for their products and services, positioning them as a leading player in the automotive accessory industry.
Future Plans
Keydroid has set ambitious revenue targets for the upcoming fiscal years, aiming to achieve Rs 50 lakh in the first quarter of FY25 and Rs 60 lakh in the subsequent quarter. To achieve these goals, the company is strategizing various initiatives. They plan to diversify their product range by introducing new categories to cater to different customer needs. Additionally, Keydroid aims to increase its inventory to meet growing demand and ensure timely product delivery. Furthermore, they intend to launch a budget-friendly key variant called Keydroid Hexa, expanding their customer base by offering more affordable options. These strategies demonstrate Keydroid’s commitment to continuous growth and innovation in the automotive accessory market, positioning them for success in the future.
Expansion and Challenges
Keydroid has set ambitious revenue targets for the upcoming fiscal years, aiming to achieve Rs 50 lakh in the first quarter of FY25 and Rs 60 lakh in the subsequent quarter. To achieve these goals, the company is strategizing various initiatives. They plan to diversify their product range by introducing new categories to cater to different customer needs. Additionally, Keydroid aims to increase its inventory to meet growing demand and ensure timely product delivery. Furthermore, they intend to launch a budget-friendly key variant called Keydroid Hexa, expanding their customer base by offering more affordable options. These strategies demonstrate Keydroid’s commitment to continuous growth and innovation in the automotive accessory market, positioning them for success in the future.
Conclusion
Keydroid is reshaping the automotive accessory landscape with its cutting-edge, customizable smart keys. Prioritizing security, functionality, and style, the startup is poised to leave a lasting mark on the industry, not just in India but on a global scale. With its commitment to innovation and customer satisfaction, Keydroid is driving forward the evolution of car keys, offering users a seamless and personalized experience. Stay tuned with RadiumNews to witness the continued success and impact of Keydroid as it continues to revolutionize the automotive market.
FAQs
Que: What is Keydroid?
Ans: Keydroid is a Gurugram-based startup that offers innovative smart car keys with advanced features like proximity locks, remote monitoring, and customization options.
Que: How can I order a Keydroid smart key?
Ans: You can order a smart key from Keydroid’s website. You will need to send your existing car key, which will be converted into a smart key and shipped back to you.
Que: What are the features of Keydroid smart keys?
Ans: Keydroid smart keys include proximity lock, safety window lock, auto window shut-on locking, UI HD full touch display, USB charging port, phone number display for lost keys, valet management, car tracking, and 200 days of battery backup.
Que: How does Keydroid ensure security?
Ans: Keydroid’s smart keys use Bluetooth-based trigger circles and a 4G system with a data SIM card for remote monitoring. The keys prevent the screen from turning off if the battery drops below reserve levels and revert to the same functionality in case of screen damage.
Que: Where are Keydroid’s products manufactured?
Ans: Keydroid’s manufacturing unit is located in Noida, where it creates custom car key fobs tailored to specific vehicle models.
